I help you grow through content & story telling
I help you grow through content & story telling
work with me to build your own frameworks and playbooks
work with me to build your own frameworks and playbooks
Jye De Zylva
Jye De Zylva
Jye De Zylva
From growing one of Australia’s fastest-growing eCommerce brands at the time.
Now scaling my own personal brand + founders and businesses just like you through proven frameworks and storytelling techniques.
From growing one of Australia’s fastest-growing eCommerce brands at the time.
Now scaling my own personal brand + founders and businesses just like you through proven frameworks and storytelling techniques.
From growing one of Australia’s fastest-growing eCommerce brands at the time.
Now scaling my own personal brand + founders and businesses just like you through proven frameworks and storytelling techniques.
8 figures in lifetime revenue in ecommerce
8 figures in lifetime revenue in ecommerce
8 figures in lifetime revenue in ecommerce
Worked with 50+ creators and businesses in the last 6 years in ecom & content
Worked with 50+ creators and businesses in the last 6 years in ecom & content
Worked with 50+ creators and businesses in the last 6 years in ecom & content
Millions of views organically for my own personal brands through content
Millions of views organically for my own personal brands through content
Millions of views organically for my own personal brands through content
My Story
My Story
My Story
Carpentry to Burnout
2013-2019
After finishing my apprenticeship, I worked as a contractor, grinding through long hours and rough conditions with zero interest in what the future held. The work was demanding, but I knew deep down that I didn't want to be swinging hammers forever.
One Decision Changed Everything
2019
That's when I made a decision that would reshape my entire trajectory—I took a warehouse job and started packing orders. It was in that warehouse environment that I first discovered the world of ecommerce, and by the end of that same year, I had launched Pupnaps.
Scaled Fast, Learned Even Faster
2019-2023
What happened next exceeded every expectation I had. Pupnaps exploded, hitting 7 figures within just 6 months and expanding our inventory across Australia, Canada, and Europe. Every milestone came with its own set of challenges, and I learned everything through trial by fire—the hard way, but also the fast way.
Betting on Myself Again
2023-Present
Now, after 6 years deep in the ecommerce game, I've made another pivotal shift. I turned the camera on myself and began building a personal brand by sharing the hard-won lessons from my journey. The result has been remarkable—I'm scaling faster than I ever did before, but this time it's through content and connection, not just products.
What I would have wanted when I started.
What I would have wanted when I started.
Sick of trying to improve your content with no tracking, no structure and zero resources? Your Notion Hub fixes that.
Sick of trying to improve your content with no tracking, no structure and zero resources? Our Notion Hub fixes that.
Your Own Notion Hub
Get access to your own tailored notion hub that hosts not only course and tools but your content strategy, metric tracking + more
Your Own Notion Hub
Get access to your own tailored notion hub that hosts not only course and tools but your content strategy, metric tracking + more
Your Own Notion Hub
Get access to your own tailored notion hub that hosts not only course and tools but your content strategy, metric tracking + more
This is NOT an agency.
You work directly with me.
Before working with me
No hub, no resources
Expensive agencies, complicated pricing
No results with content
No structure, confused on what's next
Feeling like content is a means to an end
After working with me
Access to Smart Hub + resources
Small team, transparent pricing
Increased conversions, views & results
Clear structure and guidance
Creating content with a purpose
Before working with me
No hub, no resources
Expensive agencies, complicated pricing
No results with content
No structure, confused on what's next
Feeling like content is a means to an end
After working with me
Access to Smart Hub + resources
Small team, transparent pricing
Increased conversions, views & results
Clear structure and guidance
Creating content with a purpose
Before working with me
No hub, no resources
Expensive agencies, complicated pricing
No results with content
No structure, confused on what's next
Feeling like content is a means to an end
After working with me
Access to Smart Hub + resources
Small team, transparent pricing
Increased conversions, views & results
Clear structure and guidance
Creating content with a purpose
Pricing
Simple plans.
Straightforward pricing with no hidden costs. Everything you need to scale your business with content.
Basic
$549
/2-months access
2 Month program that gets you access to help from myself
Custom Smart Hub
Full content ideation plan
1 hour onboarding call
Access to all my templates & frameworks
Pro
Enquire
/month
Everything in Basic + 1 on 1 calls with me EVERY week
Content reviews & feedback
Ongoing updates to your strategy
Weekly content review + planning
Competitor analysis
POPULAR
Pricing
Simple plans.
Straightforward pricing with no hidden costs. Everything you need to scale your business with content.
Basic
$549
/2-months access
2 Month program that gets you access to help from myself
Custom Smart Hub
Full content ideation plan
1 hour onboarding call
Access to all my templates & frameworks
Pro
Enquire
/month
Everything in Basic + 1 on 1 calls with me EVERY week
Content reviews & feedback
Ongoing updates to your strategy
Weekly content review + planning
Competitor analysis
POPULAR
Pricing
Simple plans.
Straightforward pricing with no hidden costs. Everything you need to scale your business with content.
Basic
$549
/2-months access
2 Month program that gets you access to help from myself
Custom Smart Hub
Full content ideation plan
1 hour onboarding call
Access to all my templates & frameworks
Pro
Enquire
/month
Everything in Basic + 1 on 1 calls with me EVERY week
Content reviews & feedback
Ongoing updates to your strategy
Weekly content review + planning
Competitor analysis
POPULAR
Got questions?
I've got answers.
Message me on Instagram if you have any more further questions.
01
WHAT'S THE DIFFERENCE BETWEEN THE 2-MONTH PROGRAM AND 1:1 CONSULTING?
The 2-month program is self-paced with support. You get a 1 hour onboarding call, a full Notion Hub with strategy, scripts, examples, and templates, plus Looms and guides for every step. It's built for execution. The 1:1 plan includes weekly calls, real-time feedback, and custom support. It's faster, more personalised, and built for people who want to move aggressively. Can you upgrade from the 2-month program to 1:1? Yes, and most people do once they realise how much faster they could move with weekly calls. You can upgrade anytime.
02
WHAT DO I GET WHEN I SIGN UP?
What you get when you sign up: A custom Notion hub with everything you need to scale: – Brand strategy – Content pillars – Script frameworks – Execution systems Plus: Weekly calls (if 1:1), async feedback, and support throughout.
03
HOW MUCH TIME DO I NEED EACH WEEK?
3 to 4 hours to film and post is the baseline. Less than that and you'll struggle to see results. This isn't meant to be easy, it's meant to work. What if you fall behind or get busy? Everything in the 2-month program is self-paced and lives in Notion. You won't lose access, and I'll still review your work. If you're 1:1, we'll reschedule as needed, but momentum comes from consistency.
04
CONTENT & EXECUTION
You're filming your own content, I'm not doing it for you. But I'll guide you on exactly what to say, how to say it, and how to make it actually connect with people. If you need editors or videographers, we can bring mine in, but that's something we'd discuss upfront. I focus on Instagram, TikTok, LinkedIn, and YouTube. Same principles work everywhere: good structure, strong hooks, clear messaging, and keeping people watching. My passion is really short-form content though. And no, this isn't about paid ads. This is pure organic strategy to build trust and attention without spending money. Although honestly, great organic content makes the best ads anyway.
05
WHO IT’S FOR?
If people need to trust you to buy from you whether that's as a person or a business, this is for you. Never made content before? Perfect, most of my clients haven't either, and I'll walk you through everything. Already posting but crickets? Yeah, that's because you're missing the system behind it. I'll help you fix that and actually start seeing results.
06
RESULTS & EXPECTATIONS
Forget going viral — that's not the point. This is about building real authority so people actually want to work with you. Most clients start seeing better leads and more clarity within weeks, plus that momentum you've been missing. Will it work for you? If you're willing to show up and put in the work, absolutely. I've helped people in every niche you can think of go from zero to content that actually drives results, not just likes.
Got questions?
I've got answers.
Message me on Instagram if you have any more further questions.
01
WHAT'S THE DIFFERENCE BETWEEN THE 2-MONTH PROGRAM AND 1:1 CONSULTING?
The 2-month program is self-paced with support. You get a 1 hour onboarding call, a full Notion Hub with strategy, scripts, examples, and templates, plus Looms and guides for every step. It's built for execution. The 1:1 plan includes weekly calls, real-time feedback, and custom support. It's faster, more personalised, and built for people who want to move aggressively. Can you upgrade from the 2-month program to 1:1? Yes, and most people do once they realise how much faster they could move with weekly calls. You can upgrade anytime.
02
WHAT DO I GET WHEN I SIGN UP?
What you get when you sign up: A custom Notion hub with everything you need to scale: – Brand strategy – Content pillars – Script frameworks – Execution systems Plus: Weekly calls (if 1:1), async feedback, and support throughout.
03
HOW MUCH TIME DO I NEED EACH WEEK?
3 to 4 hours to film and post is the baseline. Less than that and you'll struggle to see results. This isn't meant to be easy, it's meant to work. What if you fall behind or get busy? Everything in the 2-month program is self-paced and lives in Notion. You won't lose access, and I'll still review your work. If you're 1:1, we'll reschedule as needed, but momentum comes from consistency.
04
CONTENT & EXECUTION
You're filming your own content, I'm not doing it for you. But I'll guide you on exactly what to say, how to say it, and how to make it actually connect with people. If you need editors or videographers, we can bring mine in, but that's something we'd discuss upfront. I focus on Instagram, TikTok, LinkedIn, and YouTube. Same principles work everywhere: good structure, strong hooks, clear messaging, and keeping people watching. My passion is really short-form content though. And no, this isn't about paid ads. This is pure organic strategy to build trust and attention without spending money. Although honestly, great organic content makes the best ads anyway.
05
WHO IT’S FOR?
If people need to trust you to buy from you whether that's as a person or a business, this is for you. Never made content before? Perfect, most of my clients haven't either, and I'll walk you through everything. Already posting but crickets? Yeah, that's because you're missing the system behind it. I'll help you fix that and actually start seeing results.
06
RESULTS & EXPECTATIONS
Forget going viral — that's not the point. This is about building real authority so people actually want to work with you. Most clients start seeing better leads and more clarity within weeks, plus that momentum you've been missing. Will it work for you? If you're willing to show up and put in the work, absolutely. I've helped people in every niche you can think of go from zero to content that actually drives results, not just likes.
Got questions?
I've got answers.
Message me on Instagram if you have any more further questions.
01
WHAT'S THE DIFFERENCE BETWEEN THE 2-MONTH PROGRAM AND 1:1 CONSULTING?
The 2-month program is self-paced with support. You get a 1 hour onboarding call, a full Notion Hub with strategy, scripts, examples, and templates, plus Looms and guides for every step. It's built for execution. The 1:1 plan includes weekly calls, real-time feedback, and custom support. It's faster, more personalised, and built for people who want to move aggressively. Can you upgrade from the 2-month program to 1:1? Yes, and most people do once they realise how much faster they could move with weekly calls. You can upgrade anytime.
02
WHAT DO I GET WHEN I SIGN UP?
What you get when you sign up: A custom Notion hub with everything you need to scale: – Brand strategy – Content pillars – Script frameworks – Execution systems Plus: Weekly calls (if 1:1), async feedback, and support throughout.
03
HOW MUCH TIME DO I NEED EACH WEEK?
3 to 4 hours to film and post is the baseline. Less than that and you'll struggle to see results. This isn't meant to be easy, it's meant to work. What if you fall behind or get busy? Everything in the 2-month program is self-paced and lives in Notion. You won't lose access, and I'll still review your work. If you're 1:1, we'll reschedule as needed, but momentum comes from consistency.
04
CONTENT & EXECUTION
You're filming your own content, I'm not doing it for you. But I'll guide you on exactly what to say, how to say it, and how to make it actually connect with people. If you need editors or videographers, we can bring mine in, but that's something we'd discuss upfront. I focus on Instagram, TikTok, LinkedIn, and YouTube. Same principles work everywhere: good structure, strong hooks, clear messaging, and keeping people watching. My passion is really short-form content though. And no, this isn't about paid ads. This is pure organic strategy to build trust and attention without spending money. Although honestly, great organic content makes the best ads anyway.
05
WHO IT’S FOR?
If people need to trust you to buy from you whether that's as a person or a business, this is for you. Never made content before? Perfect, most of my clients haven't either, and I'll walk you through everything. Already posting but crickets? Yeah, that's because you're missing the system behind it. I'll help you fix that and actually start seeing results.
06
RESULTS & EXPECTATIONS
Forget going viral — that's not the point. This is about building real authority so people actually want to work with you. Most clients start seeing better leads and more clarity within weeks, plus that momentum you've been missing. Will it work for you? If you're willing to show up and put in the work, absolutely. I've helped people in every niche you can think of go from zero to content that actually drives results, not just likes.
Ready for content that works?
Click that button below to contact me and lets start working together.
Ready for content that works?
Click that button below to contact me and lets start working together.
Ready for content that works?
Click that button below to contact me and lets start working together.